Do you have Trust Factor in your Marketing-Mix?

Posts Tagged ‘magazine ads’

  • Do you have Trust Factor in your Marketing-Mix?

    Posted by Amit Sati on May 4th, 2011 at 12:53 pm
    Trust Factor could easily be defined as to rely upon or place confidence in someone or something. Trust or faith on any company or business plays a huge role to establish a buying decision. We all love to weigh pros and cons of any product before we buy it. Comparing with other similar products is also considered very important by customers. Well known brands and companies always had an upper hand to influence customer buying decision in every industry.  Why Small Businesses need to build ...
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  • Design Obsession – Difference between Good Artwork and Great Magazine Ad Design

    Posted by Amit Sati on April 14th, 2011 at 12:47 pm
    We always want our Magazine ads to look great. If you have ever approached any design agency you must have seen some “Design Obsession.” Basically design obsession is to make marketing collaterals or magazine ad design so good that you just want to put them up on your wall. Wow! So what’s new in this conversation today? Well, the role of magazine ad design is to look good but also to make people buy your products. Most of the marketing collaterals fail dramatically on the second one. ...
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  • Why Small Business should Advertise Local?

    Posted by Amit Sati on November 22nd, 2010 at 10:15 am
    When every one is talking about advertising on Internet & connecting with global audiences, going local is quite ignored, isn’t it? More and more small businesses and startups are ready to migrate their ad spend towards Digital media, so why are we talking about Local Advertising here? While many advertising & promotional spaces on internet are almost free like Facebook Fanpage, Twitter Page, Youtube Channel, LinkedIn Page and Business Directories as well. But the local media like...
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  • Small Business Advertising: 10 Icebreaking Moves

    Posted by Amit Sati on July 26th, 2010 at 8:16 am
    Have you ever noticed the best thing about your small business? And the answer is “most of the customers are local.” Now you might question “what’s in it for me?” Without doing much ado, I disclose the biggest secret - you could reach all potential customers and better than any bigger business through the local mediums. Well before going too deep into this you might say “I don’t have enough money to advertise”. But there are so many ways to kickof...
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